Quick Chat With Mark A. Williams

by Allen J. Sheinman | May 01, 2014

Mark A. Williams is founder and president of GoldSpring Consulting (, a Winston-Salem, N.C.-based corporate travel consultancy.  

What is the biggest challenge for companies trying to implement a comprehensive travel program?
Getting senior-executive buy-in. Not having that gives travel managers less of a market share to bring to the table when negotiating with suppliers. It must be made clear to people at C-level that a solid program will boost the bottom line without affecting how people fly or what level of hotel they stay in. It just makes good business sense!

On the Move


Industry veterans John Zeltin (left) and Rod Abraham have formed an alliance of their consultancies, Zeltin Consulting and the Rod Abraham Group, to help associations profit better from trade shows, educational programs and other sources. Zeltin once directed trade show activities for American Express, and Abraham is a former association senior executive.

At CPS Worldwide, a full-service event and  entertainment production company based in Chicago, Connor Boram has been hired as national sales director.

Fred Dixon has been named president and CEO of NYC & Company, after serving in an interim capacity since the departure of George Fertitta late last year.

The 157-room Whitney Peak Hotel in Reno, Nev., celebrating its grand opening this month, has hired Rob Hendricks as general manager.

In Denver, Todd Iseri is the new area director of sales and marketing for the new 112-room Crawford Hotel, opening this summer, and the 80-room Oxford Hotel.

Jan Larson has been appointed general manager of the 304-room Hilton Short Hills (N.J.). Previously, Larson served as GM of the Millenium Hilton in Manhattan.

The 200-room Hotel Vitale in San Francisco has named David Lemmond general manager. Previously, Lemmond was GM at The Standard, Highline, in Manhattan.

At the DuPage Convention & Visitors Bureau in DuPage County, Ill., Beth Marchetti has been promoted from director of development to deputy director.

At the 414-room Embassy Suites Denver Downtown, 22-year hospitality veteran Stephan Meier has been hired to serve as general manager.

Tina O'Keefe-Holly has been named sales manager, Midwest, for the 416-room Westin Hilton Head Island Resort & Spa, just off the coast of South Carolina.

In Virgin Gorda, British Virgin Islands, the 98-room Rosewood Little Dix Bay has appointed Angus Pitkethley as director of sales and marketing.

News Analysis

Ebola and the Crucial Need for Preparedness

Education and planning are key to continued travel, say experts.

Los Cabos Properties Set Reopening Dates

Cleanup efforts are progressing quickly at the Mexican vacation destination in the aftermath of Hurricane Odile.

The Booming Latin American Travel Market

Travel costs to the region likely will rise considerably in 2015, finds a research study, based on strong demand for select-service hotel brands and other...

Wynn Selected for Casino License in Massachusetts

Wynn MA LLC is the winner in the competition to bring a casino resort to Eastern Massachusetts, but the selection awaits voter approval.
sponsored video
The Evolution of All Inclusive